Eco-friendly Evening Collection H&M Conscious Exclusive

Eco-friendly Evening Collection H&M Conscious Exclusive
Eco-friendly Evening Collection H&M Conscious Exclusive

Video: Eco-friendly Evening Collection H&M Conscious Exclusive

Video: Eco-friendly Evening Collection H&M Conscious Exclusive
Video: H&M and Zara: Can fast fashion be eco-friendly? 2024, March
Anonim

H&M continues to work on its environmental policy. The Concious Collection, featuring Vanessa Paradis, pioneered the brand's more responsible approach to the materials it uses.

Eco-friendly evening collection H&M Conscious Exclusive
Eco-friendly evening collection H&M Conscious Exclusive

H & M's second collection of sustainable fabrics, Conscious Exclusive, is dedicated to evening wear. In the manufacture of cocktail and fluffy dresses, suits and accessories, organic cotton, recycled polyester and polyamide were used, tencel is a material in the production of which practically no waste is generated, the properties of the fabric itself are comparable to those of natural fibers.

The Swedish giant H&M is active in different directions: it creates collaborations with renowned designers, organizes shows at Fashion Week. It's nice that, along with the desire to be on a short foot with the famous fashionable relatives, H&M does not forget to think about nature, realizes its desire to be “good” by organizing actions for the disposal of old things and creating eco-friendly collections.

H&M Conscious Exclusive, in addition to its noble mission, is distinguished by an elegant cut and, if not too original, but quite relevant design solutions. Things from this collection have already been seen on Sophia Bush and Chloe Moretz. Protection about nature, perhaps in the near future, will not be perceived as a sensation, as it was with Helen Hunt, the appearance of stars on the red carpet in H&M outfits. In the meantime, the brand will work on the styles.

H&M Conscious Exclusive will appear in the brand stores on April 4.

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